Jio IPTV offers several advantages over traditional cable TV, including higher picture quality, access to a larger variety of channels, and interactive features such as video-on-demand and catch-up TV. Additionally, Jio IPTV allows users to pause, rewind, or record live TV, ensuring they never miss their favorite shows. With Jio IPTV, you can also integrate your viewing experience with other Jio services, creating a unified ecosystem for your entertainment needs.