When you decide to write and self-publish a book, you'll encounter numerous choices that authors working with traditional publishers typically don't handle themselves. Whether creating coloring books or elegant reference guides, you'll be responsible for cover design, binding options, and book fulfillment services. Each decision is crucial for the success of your book, especially since you will be competing with traditionally published works, requiring your quality to meet theirs. Therefore, how you approach your book's design and printing is important to its short- and long-term success.
Gathering as much information as possible and evaluating your decisions thoroughly is wise. One option many self-publishers explore is print-on-demand (POD). This service, available through major online booksellers, utilizes digital printing technology, allowing books to be printed one at a time as orders come in. This approach eliminates the need for inventory upfront, which can reduce costs for your initial investment, but each printed copy may come at a higher price. Some authors believe that POD is a viable solution and accept its benefits and drawbacks. But you should weigh the options carefully.
Additionally, print-on-demand services handle order fulfillment, easing some of your responsibilities as a content creator. Depending on your ambitions for your self-published work, you might want to look into other printing options. More digital printers are emerging that cater to smaller print runs. These printers can help decrease inventory costs and may offer lower per-copy printing prices. It could be appealing if you aim for a distinctive presentation. While the POD system often leads to uniform-looking books, those wanting to create a unique brand image might find this less appealing.
Most digital printers feature user-friendly upload portals, simplifying the process of preparing your book for printing. Even if it adds slightly to your costs, printing a proof copy is generally recommended before finalizing your order. This step is crucial; you wouldn't want to discover needed changes after printing a larger batch. There's no substitute for reviewing a physical copy before it goes to final print. Similarly, hiring a skilled editor can significantly enhance your manuscript's quality, and a professional cover designer will provide a polished look to your work that makes a favorable impression.